BY Richard Moorhead, The Western JournalMarch 24, 2023
1 year ago
BY 
 | March 24, 2023
1 year ago

CNN Makes Major Career Announcement About Anderson Cooper as Network Struggles in Ratings

Anderson Cooper is taking on new duties with CNN as the network continues a rebranding process.

The veteran cable personality will host the new CNN Sunday show "The Whole Story with Anderson Cooper," the network announced Thursday.

CNN Chairman and CEO Chris Licht pointed to the new program as a highlight of the network's vision of journalism.

“Powered by CNN’s unmatched global journalism operation, ‘The Whole Story’ goes behind the headlines, touching every continent and corner of the planet, as we bring our viewers into the heart of the essential stories of our time," Licht said in a news release.

The show is slated to serve as a cable news competitor to CBS News' "60 Minutes," with Cooper taking deep dives into singular topics such as asylum seekers' plans to breach the U.S border and the coronation of King Charles III, according to Variety.

Cooper's assignment to the show, which will premiere on April 16, doesn't appear to be a masked demotion, as the network arranged for struggling host Don Lemon.

Lemon has taken to lashing out at his co-hosts after "Don Lemon Tonight" was pulled from under his feet. IndieWire reported in September that the move was made because the show was "failing."

Meanwhile, Cooper, who has been a regular correspondent on “60 Minutes” via an agreement between CNN and CBS, is expected to keep his "Anderson Cooper 360" weeknight broadcast on CNN, Variety reported.

Licht has sought to rebrand CNN since assuming a leadership position, trying to change perceptions that the network is associated with the Democratic Party.

Licht canned the Sunday show of liberal media personality Brian Stelter last year.

Some critics of the partisan liberal network pointed to the arrangement as a "desperate" move, with CNN doubling down on one of its few media personalities with a national profile.

CNN has incurred serious challenges to its business model in the aftermath of Donald Trump's presidency, with viewers tuning out of the establishment media network en masse.

The network managed less than half the viewership of Fox News in the advertiser-coveted 25-54 demographic last week, a symptom of the channel's troubles.

The week amounted to CNN's lowest-rated in more than seven years, according to Forbes.

This article appeared originally on The Western Journal.

Written by: Richard Moorhead, The Western Journal

NATIONAL NEWS

SEE ALL

Biden Might Not Be Democratic Nominee, GOP Representative Suggests On Fox News

In a recent television interview, a Republican congresswoman speculated about changes in the Democratic presidential candidacy. According to Mediaite, Rep. Anna Paulina Luna hinted that…
21 hours ago
 • By Staff Writers

Bankruptcy Court Directs Alex Jones To Sell Assets For Sandy Hook Compensation

A Texas bankruptcy court has mandated that Alex Jones, Infowars's controversial media figure and founder, liquidate his assets. This directive comes in the wake of…
21 hours ago
 • By Staff Writers

Harris Announces $1.5 Billion In U.S. Aid To Support Ukraine

Vice President Kamala Harris announced an additional $1.5 billion in U.S. aid for Ukraine at a peace summit in Switzerland. According to Breitbart News, this…
21 hours ago
 • By Staff Writers

Everyone Except Melania Wishes Trump Happy Birthday

According to a Daily Beast report, numerous public figures expressed their well-wishes for former President Donald Trump on his 78th birthday, while Melania Trump remained…
21 hours ago
 • By Staff Writers

Bill Maher Clashes With Charlamagne Tha God Over Racial Commentary

During a recent episode of "Real Time with Bill Maher," host Bill Maher and radio personality Charlamagne Tha God engaged in a fiery debate about…
21 hours ago
 • By Staff Writers

DON'T WAIT.

We publish the objective news, period. If you want the facts, then sign up below and join our movement for objective news:

    LATEST NEWS

    Newsletter

    Get news from American Digest in your inbox.

      By submitting this form, you are consenting to receive marketing emails from: American Digest, 3000 S. Hulen Street, Ste 124 #1064, Fort Worth, TX, 76109, US, http://americandigest.com. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact.
      Christian News Alerts is a conservative Christian publication. Share our articles to help spread the word.
      © 2024 - CHRISTIAN NEWS ALERTS - ALL RIGHTS RESERVED
      magnifier